Back to Flip Direct
Flip Direct

Join Flip Direct

Start recovering the OTA commission that leaves your property every month. No upfront cost. No lock-in. You only pay when we flip a booking β€” and even that stops at the cap.

The two-step flip

No ad spend. No waiting for guests to choose direct. Two moments in every guest's journey β€” and the add-on modules keep them coming back.

1

Before they stay

The moment a guest is deciding where to book. Flip Direct intercepts them β€” whether they arrived from an OTA or searched a local competitor β€” and makes sure the choice lands on you, direct.

2

In the room

A single scan of the in-room QR code saves your property to the guest's phone and opens the door to member-only direct rates β€” so the next stay starts with you, not a search.

Add-on modules

Layer these on top of the core two-step flip. The Exclusive tier includes all of them.

Contact capture

Capture real guest contact at check-in β€” the one thing an OTA hides from you.

Post-departure

Automated thank-you messages with rebooking bonuses that bring guests back direct.

Marketing & social

Campaigns, social toolkit, and content generation to keep every guest coming back.

Ready To Match

Guest-driven price-match challenges that win the booking on soft-occupancy dates. Exclusive tier only.

The guest is yours

The guest is yours, not the OTA's

When a guest books through an OTA, the OTA owns the relationship β€” the email, the profile, the booking history. Flip Direct changes that. The moment a surfer verifies their email on your widget, a member account is created, and from that point every follow-up reaches them directly. The OTA never sees it. The commission saved on one booking is the headline; the lifetime value of a guest who now books direct every time is the compounding asset.

Real guest contact, not a masked OTA email

The moment a surfer verifies their email, you have their real address β€” not the anonymous relay the OTA hands you. Every future communication goes direct.

Loyalty program available as an add-on

Add the Loyalty module to turn every direct booker into a points-earning member β€” tiers, referral codes, feedback-for-points β€” all yours, all building repeat direct bookings.

Automated win-back, birthday & seasonal sequences

The fifth flip keeps them coming back. Every guest who books direct once receives automated sequences that bring them back for the second, third, and every stay after β€” at zero ad cost.

The relationship stays with your property

If you ever stop using Flip Direct, we export your guest data and delete it from our active systems. The guest is yours β€” not ours, not the OTA's. Permanently.

Pricing

One simple structure. You only pay when we flip a booking.

No upfront cost. No lock-in. Choose how you pay per booking β€” until you hit the cap. Then it's free.

2.5% + GST commission

Charged per attributed booking as 2.5% of the booking value.

$3.50 + GST per booking

Charged per attributed booking as a flat fee.

$60 + GST / month

Once you hit $60 in a billing month, no further fees are charged for the rest of that month.

$720 + GST / year

Once you hit $720 in a subscription year, Flip Direct is free for the rest of the year.

Then it's free
Your estimated savings

See the value to you by flipping OTA guests to book directly

Enter two numbers. We'll show you the estimated annual benefit.

How many bookings arrive via OTAs each month

Your typical room rate per night

Estimated net annual benefit

$3,518

After guest incentives β€” money that stays in your pocket, not Google's.

Cap incentive

At your current booking volume, you'll hit the monthly cap ($60) in 4 months.

When Exclusive is free

Once you hit the cap, your fees stop β€” every additional booking that month is free. That's Exclusive-level value at Basic pricing.

Money-back performance guarantee

If Flip Direct doesn't pay for itself, we refund your subscription. The risk is ours, not yours.

No lock-in contract

Cancel at any time. We earn your business every month β€” we don't trap you in it.

24/7 email support

Direct access to Australia-based revenue management professionals who know your market.

Step-by-step personalised setup

We build your Flip Direct program with you β€” tailored to your property, not a one-size template.

The loop never ends

Automated sequences keep every guest coming back. You don't re-acquire them β€” you never lose them.

Get started

Tell us about your property. We'll set up your subscription, connect your PMS, and have you flipping OTA guests direct within days.